How to choose right cover art
As a marketer, you know that first impressions are everything. These product cover arts are probably one of the first things a consumer is going to see when they are…
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As a marketer, you know that first impressions are everything. These product cover arts are probably one of the first things a consumer is going to see when they are…
Read moreIn the present competitive market, standing out calls for something more than a good product. Your packaging and cover art can capture the attention of customers to narrate their story…
Read moreI. Introduction to Color Psychology in Marketing and Branding – Sparsh Gandhi A. Definition of Color Psychology Color psychology is a concept that studies how a certain color imparts human…
Read moreI. Storytelling and Branding – Sparsh Gandhi A. What Is Storytelling? Storytelling is the capacity of telling experiences, thoughts, and emotions using stories. Storytelling is not entertainment but a means…
Read more1. Search Engine Optimization -As a rule, customers start searching for a solution in search engines; therefore, SEO optimization is so important. Comprehensive Keyword Strategy: Extensive research using tools like…
Read moreIntroduction Marketing: The Power that Moves Marketing entails so much more than advertisement and sales pitches; it forms the very foundation upon which business success lies. With today’s crowded marketplace,…
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